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Over the years, Dodge has become at least as well-known for its many truck models as for its prodigious passenger car output.

Ever since the beginning of its history in 1914, Dodge has offered light truck models to interested buyers. Following World War II and the successful application of four-wheel drive to the truck line, Dodge introduced a civilian version that it called the Power Wagon. Dodge introduced what they called the "Adult Toys" line to boost its truck sales in the late 1970s, starting off with the limited edition Lil' Red Express pickup (featuring visible big rig-style exhaust stacks).

Other "Adult Toys" from Dodge included the Macho Power Wagon and Street Van.

As part of a general decline in the commercial vehicle field during the 1970s, Dodge eliminated their LCF Series heavy-duty trucks in 1975, along with the Bighorn and medium-duty D-Series trucks, and affiliated S Series school buses were dropped in 1978. Continuing financial problems meant that even Dodge’s light-duty models – renamed as the Ram Pickup line for 1981 – were carried over with the most minimal of updates until 1993. This innovation raised Dodge’s profile among serious truck buyers who needed big power for towing or large loads. A compact Dakota pickup, which later offered a class-exclusive V8 engine, was also an attractive draw.

Dodge introduced the Ram's all-new “big-rig” styling treatment for 1994. New medium-duty chassis-cab models were introduced for 2007 (with standard Cummins turbo-diesel power), as a way of gradually getting Dodge back in the business truck market again.

Utah Used Dodge Trucks

The first-generation Ram trucks, named for the Ram hood ornament that first graced Dodge cars in the 1930s, was introduced in 1981. Like Ford, Dodge used 150 to indicate a half-ton truck, 250 for a three-quarter-ton, and 350 for one-tons. Externally, the first-generation Rams were face lifted versions of the previous generation Dodge D-Series pickups introduced in 1972.

Dodge Ram trucks have been named Motor Trend magazine's Truck of the Year twice: the second-generation Ram won the award in 1994, and the third-generation Ram Heavy Duty won the award in 2003. For 2008, Dodge introduced two more Chassis Cab models, the 4500 and 5500. "With the redesigned 2009 Dodge Ram 1500, Chrysler LLC proves that it's quite serious about competing in the full-size pickup segment. This newest Ram is not only the best pickup ever from Dodge, but also one of the best from any automaker. The Texas Autowriters Association has named it the "Texas Truck of the Year" for 2009." says Fort Worth Star-Telegram Instead of trying to create a truck that is bigger, badder and can tow more manure, Dodge decided to make the 2009 Ram better. It's a lesson in humility that would benefit many carmakers." adds Detroit News The Ram is built at Saltillo Truck Assembly in Saltillo, Coahuila, Mexico; Saint Louis Assembly North in Fenton, Missouri, United States; and Warren Truck Assembly in Warren, Michigan, United States.


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